We reached out to the Milwaukee, Wisconsin emcee Dana Coppafeel (a member of KingsHellBastard – KHB) when we saw that he was pushing some New Era fitted hats.
“Let me just start by saying designing New Era caps is a dream come true for me,” he said. “The THINK TANK KHB 59FIFTY New Era joints were inspired by the idea that a great mind can unite and form an ultimate weapon.”
The concept behind the Think Tank joints is dope and so is the design.
“This is our new movement for clothing, music and art. The logo is a thought bubble with tank treads and canon represents Think Tank (our production name). The idea of the logo came from a night of drinking,” he said. “We commissioned the artwork to a local graff kid in Milwaukee named Brazil. Once we told the idea he ran with it and the rest is history.”
According to Dana Coppafeel the process took over nine-months and included a lot of back and forth with New Era execs.
“It’s like having a kid,” he said. “We had a few problems at first with New Era because of some of the legal aspects.”
According to Dana Coppafeel, the first problem came up when New Era couldn’t reproduce the KHB Crown (they needed to show ownership of the design). Then there was a mailing issue that delayed things for two months.
But after all of the hard work and various meetings and back and forth conversations, the process is complete and the limited edition Think Tank joints are now available.
“We got two hats, 36 of each in the whole wide world, so they are mad limited. You will not find these in any store. One is black and teal and the other is Teal and Red. They’re $60 each,” he said. “We’re going to keep them exclusive. We’re doing stuff limited for the heads and collectors.”
If you’re interested in getting one of the limited edition joints or for more information, hit Dana Coppafeel up at coppameal@yahoo.com.
Check the video, 88 from Dana Coppafeel too while you’re here
Alpha Sessions~Dana Coppafeel "88" from Darren Cole on Vimeo.
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